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  Campaign Highlights
Chow Tai Fook rolled out a tactical campaign at the Central Luxury Zone in the MTR Central Station to announce its 80th annual sales. Pillars and 12-sheet scrolling units were wrapped to give a grand and classy look and feel to go in line with its brand image. Its hot item - diamond was also highlighted by the sparkling effect shed from built in optical fibres.
 We are excited to see the optical fiber lighting works perfectly well with our creative and in addition to the prominent location that result in promising top-of-mind awareness and point-of-sales.
Chow Tai Fook
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